Meet our Founders

  • Ashhna Srrivastava

    FOUNDER

  • Vanssh Srivastava

    CO-FOUNDER

Where cinema becomes metaphor

For over a decade, storytelling has been both my profession and my perspective. I’ve spent years working across films, television, documentaries, advertisements, music videos, and digital formats — learning not only how stories are created, but why they stay with people.

To me, cinema has always been more than entertainment. It’s memory, emotion, silence, conflict, longing, and human connection. A metaphor for the way we live and feel.

My journey through the industry taught me how to build under pressure, adapt through uncertainty, and find meaning within chaos. Every set, every project, and every challenge shaped the way I create today — with instinct, honesty, and intention.

Over the years, I’ve found myself drawn not just to visuals, but to emotional truth. I believe the strongest stories are the ones that make people feel seen — the quiet moments, the imperfections, the unresolved emotions, the things left unsaid. That sensitivity influences everything I build, whether it’s a film, a creative venture, a brand, or an experience.

Working across multiple formats and environments also taught me the importance of collaboration, leadership, and execution. Creativity alone is never enough. Bringing an idea to life requires discipline, adaptability, trust, and the ability to navigate unpredictability without losing the soul of the work.

Life itself has deeply reshaped my perspective on creation. Personal challenges taught me resilience, patience, and the importance of building with purpose. They changed the way I look at ambition — making me value depth over noise, meaning over validation, and connection over scale.

I’m drawn to work that feels human. Stories and ideas that don’t just look beautiful, but leave something behind. Whether through film, creative ventures, or new experiences, my vision is to create work that resonates beyond the moment it is seen — work that lingers, questions, comforts, and stays.

A New Way of Making Films

With over six years of experience in filmmaking, I’ve come to understand that cinema is constantly evolving — not just in the way stories are told, but in the way people create them together. And I believe the mindset behind filmmaking should evolve too.

For me, filmmaking is more than just creating visuals. It is about building an environment where passion, discipline, respect, and creativity coexist. Great work does not come from chaos alone — it comes from people who genuinely care about the process, the team, and the story being told.

Over the years, I’ve realized that working on yourself is far more valuable than simply working for someone else. Growth as an artist comes from constantly learning, adapting, observing, and pushing your own creative boundaries. That mindset is something I want to bring into every project and every collaboration.

I strongly believe that fresh talent and new perspectives deserve real opportunities. Some of the most powerful ideas come from people who simply need a chance to express them. I want to create a space where new artists, technicians, and storytellers feel encouraged to bring their voice, energy, and individuality into the process.

I believe professionalism and passion can exist together.
That dedication does not have to come at the cost of humanity.
That a film set can be demanding while still being collaborative, healthy, and inspiring.

As a filmmaker, I want to build stories with honesty, emotion, and intention — while also building a culture where people genuinely enjoy creating them together. Because filmmaking should never feel mechanical. It should feel alive.

Cinema has always been powerful.
Now it is time for the process behind it to evolve too.